How to Build a Landing Page that Converts

Looking to create a website with WordPress? Bluehost has the perfect solution for you. See our WordPress optimized hosting plans here:

In the fast-paced world of business, creating landing pages that convert is an absolute game-changer. These pages are like your business’s gateway, where potential customers decide to stay or bounce away.

Crafted with precision, a compelling landing page grabs attention, speaks directly to visitors’ needs, and effortlessly guides them toward taking action. It’s the secret ingredient to unlocking a flood of leads, skyrocketing sales, and transforming your marketing efforts into triumph.

Don’t miss out on the power of conversion—it’s your key to unstoppable business success.
In this video, you’ll understand how to create effective landing pages that convert in more detail.

Things explained in the video:
-What is a landing page
-Factors to consider
-Elements of an effective landing page
-Helpful plugins and tools
-Best practices for creating a landing page that converts

Why are landing pages important?

While you’ll learn how to build effective landing pages in the video, we’ll quickly take you through why they matter.

The landing pages play a pivotal role in your business’s online success. Building effective landing pages help you create a focused and tailored experience for your audience. Other reasons why these pages are essential are:

1) First Impression: As landing pages are often the initial touchpoint for potential customers, they leave a lasting impression. A well-crafted landing page can quickly capture attention, instill trust, and establish credibility.

2) Higher Conversion Opportunities: Typically, the landing pages are designed to guide visitors toward a specific action, such as making a purchase, signing up for a newsletter, or requesting more information. By optimizing the layout, content, and call-to-action elements, you can maximize conversion rates and achieve your business goals.

3) Targeted Marketing: Landing pages allow you to align your marketing efforts with specific campaigns or promotions. By tailoring the content and design to match the campaign’s messaging, you create a seamless journey for your audience, increasing the likelihood of conversion.

4) Data and Insights: Landing pages provide valuable data and insights into visitor behavior, allowing you to analyze performance and make data-driven optimizations. You can continuously improve your conversion rates over time by understanding which elements resonate with your audience and which do not.


00:00:00 Introduction
00:04:33 What we’ll be covering
00:05:59 Chapter 1: What is a landing page
00:09:10 Elements of a landing page
00:13:43 Chapter 2: Factors to consider
00:18:11 Landing pages
00:22:39 Example of bad landing pages
00:23:42 Example of good landing pages
00:24:52 Chapter 3: Elements of an effective landing page
00:34:16 Chapter 4: How to measure success
00:39:06 Measuring Success: Conversion Rate
00:43:30 Measuring Success: Page Views
00:46:04 Measuring Success: Bounce Rate
00:47:29 Measuring Success: Session Duration
00:48:34 Measuring Success: Submission Rate
00:49:32 Measuring Success: Tools
00:50:13 Chapter 5: Helpful Plugins & Tools
01:00:05 Chapter 6: Best Practices
01:05:11 Questions & Answers

Additional Resources and Tutorials
Learn more about tips to create a landing page that converts. Click our blog link below.

About us

At Bluehost, we empower people to fully harness the web. We are committed to supporting small businesses, whether you are just starting or a professional.

Recommended by the world’s largest content management system, WordPress, we turn ideas into businesses with an intuitive dashboard and tools that make it easy for users to build, grow and scale their online presence!

You can even connect with us on:


#whatisalandingpage #howtobuildalandingpage #effectivelandingpage #howtocreatealandingpage #bluehost

You May Also Like